Marketing leadership that gets results.
I’d love to help your fashion, beauty, or lifestyle brand develop a profitable and scalable marketing strategy.
What is a
fractional CMO?
A Fractional CMO is the part-time executive who runs your marketing team and is responsible for all of your marketing
outcomes.
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A great Fractional CMO will find out what your goals are and what has worked so far, and create a comprehensive marketing
plan to achieve those goals.
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Along the way, they will make sure your team is performing well
and in good spirits. They'll also put in the systems and processes to make your marketing department a reliable asset to your company.
That's what I do for fashion, beauty, and lifestyle brands. I'd love to hear what your goals are and help you reach them with marketing that gets results.
Fashion
Luxury
Active
Outdoor
Swim
Underwear
Specialties
Beauty
Skincare
Cosmetics
Haircare
Fragrance
Lifestyle
Home Goods
Wellness
Accessories
Apparel
Accelerate your brand’s growth and profitability with expert, hands-on marketing leadership. I’ll turn your vision into revenue-driving campaigns, optimize your talent strategy, and implement a high-impact marketing plan designed to deliver measurable results within 30 days.
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Sustain momentum with ongoing expert guidance, bi-weekly calls, unlimited email support, and access to our SOP Library. I’ll help you refine and implement your strategy to sustain growth.
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Craft your marketing strategy in a focused, 1-on-1 session tailored to your brand’s unique goals. Leave with a complete strategy, an actionable plan, and 30 days of follow-up support to address any clarifying questions about your session.
Let's work together!
Clients
and more...
1
Connect
Schedule a quick call to discuss your brand’s needs.
Let's get started!
2
Evaluate
If I’m the best fit, I’ll recommend the service that aligns with your goals.
3
Get Started
Begin the journey toward achieving your brand’s objectives.
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What does a
fractional CMO do?
Create your marketing strategy.
Correct messaging and positioning.
Create systems for your team to follow.
Map out your customer journey.
Hire marketing employees and consultants to execute.
Managing KPIs so marketing makes you money.
Plan, execute, and evaluate multi-channel marketing campaigns.
Define or refine brand identity, messaging, and positioning.
Analyzing marketing metrics for optimizing strategies and spend.
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Supercharge your strategy with our
360° Marketing Calendar
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Tired of marketing chaos? Get your exclusive calendar tailored for fashion, beauty, and lifestyle brands.
What's included:
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Strategic Planning: Nail seasonal campaigns and promotions
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Timely Reminders: Never miss a key opportunity again
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Cross-Channel Integration: Seamlessly manage marketing efforts across channels.
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Actionable Insights: Optimize strategies for maximum impact
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