Marketing Strategy Session
​Guided Quarterly Planning
Elevate your marketing approach with a personalized 1-on-1 session designed exclusively for fashion, beauty, and lifestyle brands. During our 4-hour session, we’ll collaboratively create a results-driven, actionable marketing plan tailored to your unique goals.
What is it?
The Marketing Strategy Session is a hands-on, guided experience designed to help you build a complete marketing strategy for the upcoming quarter. In this intensive 1-on-1 session lasting 4 hours, you'll receive custom guidance and strategies tailored to your brand's goals. Together with a seasoned marketing expert, you’ll tackle real-world challenges and develop a comprehensive plan to grow your brand’s revenue, boost engagement, and gain a competitive edge.
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During the session, we’ll dive deep into your current marketing efforts, identify growth opportunities, and outline a detailed plan. To ensure maximum value, a dedicated refinement period is built into the session, allowing time to fine-tune the strategy and organize actionable next steps. By the end of the session, you’ll leave with a fully realized blueprint to streamline your marketing efforts and achieve your growth targets, no matter your budget.
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Tailored specifically for fashion, beauty, and lifestyle brands, this session equips you with the clarity and tools to boost engagement, grow revenue, and gain a competitive edge.
Who is it for?
This session is ideal for:
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CEOs and Founders: Visionary leaders of fashion, beauty, or lifestyle brands seeking to refine their marketing strategy and drive growth.
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Small Brands with Revenue Up to $1M: Companies that may lack the resources for a fractional CMO and need expert guidance to navigate their marketing efforts effectively. This session is ideal for small brands with budgets up to $1M, and the strategies developed are scalable, meaning there's no minimum marketing budget required to execute your plan.
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Brands Without a Clear Strategy: Businesses struggling to define their marketing direction and needing a structured, actionable plan to guide their initiatives.
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Brands Preparing for Launch: Entrepreneurs gearing up for a product launch who seek a strategic marketing plan to ensure success.
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Brands Experiencing Stagnation: Companies facing challenges with growth, engagement, or competitive positioning and needing fresh, actionable insights.
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E-commerce and Direct-to-Consumer Brands: Businesses aiming to enhance their online presence and drive conversions through strategic marketing efforts.
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Pre-Session Prep
Once you book your session, you’ll receive an in-depth questionnaire and a prep checklist to help us tailor the session specifically to your brand’s needs. Prep materials must be submitted at least 72 business hours before the scheduled session.
How does it work?
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1-on-1 Strategy Session
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Deep-Dive Analysis & Insights (2 Hours)
We’ll evaluate your current marketing efforts, uncover growth opportunities, and identify gaps that need addressing. -
Focused Refinement Break (1 Hour)
I’ll take dedicated time to consolidate our work, fine-tune the action items, and create structured two-week sprint plans tailored to your business. -
Final Strategy Review & Next Steps (1 Hour)
We’ll reconvene to go over the refined plan, outline clear next steps, and answer any immediate questions to ensure you’re ready to execute with confidence.
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Post-Session Support
After your session, you'll receive a recording for easy reference, along with unlimited email support for 30 days.
What is the final product?
By the end of the Marketing Strategy Session, you will have:​
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A fully developed quarterly marketing strategy.
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A go-to-market plan tailored for your brand’s next launch.
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A customized budget breakdown to maximize ROI.
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A 360° marketing calendar with clear execution steps.
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KPI scorecards to track performance and adjust as needed.
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This is not just a strategy; it's a ready-to-implement roadmap designed specifically for fashion, beauty, and lifestyle brands to thrive in a competitive market.
What ROI can you expect?
Investing in the Marketing Strategy Session isn't just about gaining insights; it’s about driving measurable growth and delivering a strong return on investment for your brand.
Here’s what you can expect in terms of ROI:
+114% increase in sales across channels
+12% increase in retail traffic across doors
+78% increase in e-commerce traffic
+25% increase in e-commerce sales
+15% increase in wholesale sales
+50% growth in followers
+75% increase in engagement
+35% increase in content production
-50% decrease in production costs
Before The Session
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In-depth brand questionnaire and prep checklist.
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Competitor analysis template.
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Marketing audit tools (Budget Audit Worksheet, Product/Offer Snapshot).
What's included?
During The Session
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Guided quarterly marketing strategy planning.
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360° marketing calendar template.
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Go-to-market (GTM) strategy checklist.
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Budget allocator and tracker.
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KPI scorecard.
After The Session
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Unlimited email support for a month.
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Access to the recording of your workshop
Investment
Secure your spot by November 29th and receive a bonus 30-minute follow-up meeting to address any questions you may have while implementing your strategy.